Quixtar has announced a three-phase roll-out of its new
Quixtar® North America
/ Amway™ Global transitional brand logo. It was
introduced to the public by way of the
Ada-tudes blog in the
Opportunity
Zone in an article by Steve Lieberman, Quixtar’s
Managing Director.
These are slated for all Quixtar communications in the
coming year.
Phase 1: March 2008
All internal and external communications, including
advertising and public relations, will carry this logo
beginning March 2008.
Phase 2: September 2008
Amway Global will be elevated to the lead brand in our
communications, and Amway’s 50th anniversary will be
acknowledged beginning September 2008.
Phase 3: May 2009
The transition to our new business opportunity brand
will be completed in May 2009.
