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The ARTISTRY® brand has
kicked off a partnership with
NEXT Models, one of
the world's top modeling agencies. This relationship will help
create a greater awareness of ARTISTRY products among fashion and
beauty media and industry insiders. It also will provide an exciting
initiative – a model search – to engage consumers.
The model search began on March 1 to find three new fashion and
beauty icons who will receive a total of $200,000 in prizes, as well
as a possible modeling contract with the agency. Entries will be
received online at NEXT Model's website, via a link on
ArtistryBeauty.com. The
ARTISTRY motor coach will travel with a NEXT model scout to various
locations over the next year, and entries can be submitted at those
venues.
Winners will be announced during Spring Fashion Week 2010.
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